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Specialised Workshops
About Endor By Design
Endor by Design (Pty) Ltd is a digital marketing agency that strives to achieve marketing excellence through effective branding. We have been operating for 12 years in Cape Town and Johannesburg. We use psychology principles paired with current and innovative trends to establish the brand in a noisy and competitive market.
How to hire a social Media Manager/Agency for your business
A social media manager is responsible for creating and monitoring your social media content. Social media managers are experts at understanding your brand and aligning their marketing efforts with your larger business plan. In this talk, we go through some steps of the vetting process required for a competent and engaging social media manager.
How to manage a Social Media Crisis
If you’re a business on social media, then it’s compulsory to have an effective social media crisis management plan. Social media posts can go viral so quickly and before you know it, it is uncontrollable.
In this talk, we will discuss
- How to deal with negative comments.
- How to spot potential issues as they emerge
- How to shut down a problem in its infancy
- How to manage a social media crisis (if the point above fails)
Funnel hacking
Sales is the lifeblood of a business that keeps the doors open. You cannot spend thousands of Rands in adverting – not to mention human resources – to get the lead but not know how to convert them into loyal customers.
In this workshop we aim to improve your customer journey, eliminate the time it takes to convert them and generally making the process easier for your team to follow through.
We’ll discuss:
How to feed customers into the sales funnel
What are the difference stages of the funnel
What software/programmes can be used to build the customer journey
Measure your success
Becoming an influencer on social media
Influencer marketing doesn’t have to be reserved for the big brands and trendy 100k follower make-up girls of the social media world. All you need is a clear direction and consistency. Becoming an influencer is about growing an audience and that is where you should start. Think about ‘who’ you want to speak to and then creating content that those people would want to see. Simple right? Let’s talk you through the process with our workshop.
What is influencer marketing
Getting Started: Choose a niche
Growing an audience
Ways to monetize – let’s make money!
Influencer marketing for small businesses
Influencer marketing doesn’t have to be reserved for the big brands and trendy 100k follower make-up girls of the social media world. Any business can harness the power of influencer marketing by identifying & partnering with influential thought-leaders in industries aligned with theirs to directly market to that target group. In this workshop, let’s show you: How to devise a digital marketing plan
Finding Influencers
Contacting Influencers
Create a collaboration
Influencer Takeover
Let’s talk money!
A guide to setting your end of year Holiday campaign
Yes, we know it’s early to start thinking about the end of the year. However, getting customers excited about your business now can help pave the way for healthy sales in the coming months.
In this talk, we take you through the various stages of strategizing your holiday campaign, including:
Strengthening your online presence before the holidays
Marketing to known clients
Drive sales to your business with new clients
Turn customers into repeat customers after the festive season
You might be wondering…
- Brand building on your social media platforms
- Tailoring content effectively for different channels and audiences
- Building effective campaigns for your social media channels
- Social Media advertising
- Social Media analytics
- Managing a social media community
Duration: 2 hours
Venue: Claremont (Cape Town) or via Zoom
1 – 2 people – R2,100 per person per screen
3 – 6 people – 20% discount per person
7+ – 50% discount per person
1 – 2 people – R2,100 per person per screen
3 – 6 people – 20% discount per person
7+ – 50% discount per person
- Your own laptop including charging cable
- Administrator access to all the social media platforms you manage including Facebook Business Pages
In the case of zoom sessions, a stable internet connection via your laptop
- Business owners, marketers, influencers, Freelancers
- Those who want to stay on top of the latest trends in the industry