The power of conversation.
For many people, social media has become their primary way of communicating with the brands and businesses they support. Social media should act as a conversation between your brand and your customers. This means that your business always needs to be available to respond to your costumers. The faster the response the more that your […]
Create a conversation: using Social Media creatively.
Social media is a wonderful space to attract new customers and to continue relationships with your current customers. So how can you use social media in a creative way to attract new customers and reward your old ones? Urban Hilton Weiner ran a social media campaign that awarded customers for taking selfies of themselves wearing […]
Memes: What you need to know
If you have been on social media for any length of time you most likely have come in contact with a meme. The meme is an important aspect of modern online culture. What is a meme? A meme is a concept that is spread rapidly through online social connections. A meme takes popular cultural references […]