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The power of the hashtag

We can spot a hashtag in almost every direction we look these days, and it is not just a fad as some thought it may be. Nope, the hashtag is now an effective (and largely important) way to conduct a conversation with a large audience.

For small business owners, the use of the hashtag (#) is a great way to generate a message to the online world, and quickly.

We came across this quirky explanation of how to use the hashtag to build your business.

The hashtag has the power to

  • Improve brand recognition
  • Improve reach
  • Improve engagement with customers

See this in-depth look at how to use the hashtag to your business’s advantage:

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Source: The Huffington Post

Jodi