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Afsana Khan


Afsana Khan is an experienced social media and marketing trainer based in Cape Town. She is passionate about amplifying your businesses through smart strategies and marketing tools. She founded Endor By Design in 2010, a marketing agency focusing on businesses in their growth phase.

Over the decade, she lectured at top institutes such as UCT, GetSmarter and Sierra Nevada College (USA). She often is invited to speak at organisations and conferences throughout South Africa.

April 2021

Understand delivery options for your online store

April 14 @ 11:00 am - 12:00 pm

You put a lot of effort to ensure your customers have a great experience whilst using your online store. You make sure you have excellent images, good descriptions, an easy checkout and then comes the shipping choices and you get overwhelmed. Many people forget to map out their shipping strategy and end up spending too much money or resources sending off their products. In this talk, we help you understand which shipping methods work best for you and your customers…

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How to market your website

April 21 @ 11:00 am - 12:00 pm

You have one of the best online shops with a user-friendly portal for your customers, but what do you do now? How will potential customers find your website? How can you make more sales and increase your customer base? Let us discuss how you can grow your business effectively. Date: Wednesday, 21 April 2021 Time: 11h00 Duration: 1 hour Price: R250 per person per screen For more information, contact mishka@endor.co.za

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May 2021

Talk: How financial industry professionals can connect digitally with consumers

May 5 @ 11:00 am - 12:00 pm

Many consumers are nervous about their finances, especially so after witnessing the effects of the COVID-19 pandemic on the global economy. They are now looking for reliable, trustworthy financial information in various ways. Particularly during this time of social distancing, digital platforms can be effective in connecting brands and consumers and delivering valuable information to consumers where they are. In this talk: • Understand the financial behaviours and needs of your consumers • How do consumers measure financial health? •…

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Talk: Funnel hacking

May 11 @ 11:00 am - 12:00 pm

Sales is the lifeblood of a business that keeps the doors open. You cannot spend thousands of Rands in adverting – not to mention human resources - to get the lead but not know how to convert them into loyal customers. In this workshop we aim to improve your customer journey, eliminate the time it takes to convert them and generally making the process easier for your team to follow through. We’ll discuss: • How to feed customers into the…

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Talk: The ultimate guide to setting up an online store

May 19 @ 11:00 am - 12:00 pm

Online shopping is booming now and if you're curious and confused about the world of the digital retail space, then this webinar is perfect for you. This talk will assist you with understanding the content needed to design an online shop. Topic or tools that will be covered: • Websites: Shopify vs WordPress. • Payment gateways • Organising your shop • Usability flow • Social media integration This talk is aimed at business owners, managers, and marketers.

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How to hire a social media manager/agency for your business – Talk

May 20 @ 11:00 am - 12:00 pm
Social media manager

A social media manager is responsible for creating and monitoring your social media content. Social media managers are experts at understanding your brand and aligning their marketing efforts with your larger business plan. In this talk, we go through some steps of the vetting process required for a competent and engaging social media manager.

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How B2B brands can grow through FaceBook advertising – Talk

May 26 @ 11:00 am - 12:00 pm

B2B marketing has changed. Today’s business audiences are looking for more self-service solutions and simpler lead qualifying tools. In this talk, we learn how digital marketing solutions can help your business grow quality leads and build your customer base. We will discuss: • How you can adapt to a trendier news feed and stories • Building B2B lookalike audiences • Common measurement challenges in advertising B2B

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June 2021

How to manage a social media crisis – Talk

June 3 @ 11:00 am - 12:00 pm
Social Media Crisis

If you’re a business on social media then it’s compulsory to have an effective social media crisis management plan. Social media posts can go viral so quickly and before you know it, it is uncontrollable. In this talk, we will discuss - How to deal with negative comments. - How to spot potential issues as they emerge - How to shut down a problem in its infancy - How to manage a social media crisis (if the point above fails)

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Talk – How property professionals can reach more prospective customers on social media

June 9 @ 11:00 am - 12:00 pm

Did you know that 79% percent of homebuyers surveyed use an online resource at some point in their search to buy a home? Social media is an absolute goldmine for real estate businesses. That’s why creating a concrete social strategy is important to help you get the best results. We will discuss: • The best social platforms available to promote real estate • Consumer trends across mobile devices • Myths about Facebook and Instagram advertising • Recommended advertising solutions

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How tourism industry professionals can reach more consumers using social media – Talk

June 23 @ 11:00 am - 12:00 pm

Today’s travellers go online to research their future travel destinations and accommodations. When booking travel, 89% of millennials plan travel activities based on content posted by their peers online. In a digital world where consumers expect instant gratification, travellers are opting for brands that offer frictionless booking experiences If you are in the tourism sector can you afford not to be seen or heard? We discuss: • Overcoming the challenges faced by the industry • Why conversational messaging is the…

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