Everything you want to know about Email marketing and MailChimp

MailChimp is a platform for users to create mass eNewsletter campaigns. Communicate directly to your audience via personalised emails that won’t get stuck in the dredged junk mail folder. Learn how design and to manage campaigns, create subscriber forms and work with your database.

In the workshop you will learn:

  • Setup of a new account
  • Navigating through the platform
  • Establishing ‘lists’ / Databases (Subscribers – How to import and add new subscribers)
  • Working with and integration web forms (Sign up forms) onto your website
  • Setting up a campaign for bulk email sending
  • Selecting and designing a template. (Note: No HTML experience is needed but can be beneficial)
  • How to write efficient eNewsletter content
  • Integrate your Facebook and Twitter to auto-post campaigns
  • Executing a campaign
  • Analysing reports

Course Details

Next workshop: 27 July 2018

Venue: Cape Chamber of Commerce, Foreshore, Cape Town

Time: 8 for 8.30am – 4pm

Book Today

or Enquire to book you or your team for a private workshop: